Product Designer focused on Community, Health, and Human Motivation.
Currently designing at 21Grams, Real Chemistry.
Previously at Ogilvy Health, Raw Material, and Invivo Brands.
A local foreigner, moving between cities
Building products by day ☀️
In theaters by night 🎭
Always creating
Sometimes with AI
Often with LEGO
Capturing moments with a camera
Always with empathy ❤️
A local foreigner, moving between cities
Building products by day ☀️
In theaters by night 🎭
Always creating
Sometimes with AI
Often with LEGO
Capturing moments with a camera
Always with empathy ❤️
Selected Work
Ticketmaster - Beyond the event experience
A concert isn't just a show — it's connection, anticipation, and memory-making. We conducted user research to uncover frictions like arrival anxiety and group coordination, designing solutions to ease stress and elevate the full event experience.
The Oncolytic frontier
An immersive scroll-based site that uses oceanic depth as metaphor — revealing how oncolytic virus therapy dives deeper than traditional treatments. Interactive storytelling and unique UI components guide users through a layered educational journey.
The Tiny Cupboard
Rebranding a local comedy club that had to relocate its event venue. Adding fun and funky visuals with elements of nostalgia to the iconic old event space
Featured Articles
Google Font
Universal Human Rights: A Type Of Refugee
The campaign features a series of posters and an immersive experience that call out news hypocrisy and racial biases
Ticketmaster
Protopie: Beyond the Event Experience
Elevates the ticket-purchasing experience by introducing features to improve sociability, reliability and event planning
Boehringer Ingelheim
The Unwearable Collection
Boehringer Ingelheim unveiled the fifth mannequin at the 2023 World Congress of Dermatology in Singapore